BE ALIGNED: TELL US ABOUT THE WORK YOU DO, THE PRODUCTS YOU SELL, OR THE SERVICES YOU OFFER.
MONIKA: I paint in Acrylic and Ink on canvas, paper, and wood panel… and occasionally the walls, myself, or whatever else is lying around! Several years ago I began a daily painting practice during which I translated small abstract sketches into larger landscapes. The intent was to renew familiar scenes, approaching each horizon based on an experience. This work informed my recent explorations on the connecting line between memory and the experience of being in a place.
BE ALIGNED: WHAT SETS YOU APART FROM OTHERS IN YOUR INDUSTRY?
MONIKA: My landscapes are not specific locations but rather a combination of many different scenes. They are a translation of both the physical space and the experience. I create isolated areas of texture to suggest detail and I balance color to evoke mood.
BE ALIGNED: HOW DID YOUR EDUCATION HELP PREPARE YOU TO BE A SUCCESSFUL BUSINESS OWNER? OR ARE YOU SELF-TAUGHT?
MONIKA: Although I've fostered a passion for art my entire life, I forewent a formal art education in favor of hands on experience and testing my own creative limits independently. At times, being a self taught artist presents its challenges, but I’m learning each day to view it as an advantage as it allows me the freedom to create my own set of rules and encourages me to work harder.
BE ALIGNED: WHAT ARE THE TOP THREE QUALITIES YOU ADMIRE ABOUT YOURSELF OR YOUR BUSINESS?
MONIKA: I’m creative, persistent, and a very hard worker.
BE ALIGNED: WHY DID YOU SELECT US TO BUILD YOUR CUSTOM WEBSITE? WHAT ARE YOUR THOUGHTS ON YOUR SITE? WHAT RESULTS HAVE YOU SEEN SINCE LAUNCH DAY?
MONIKA: I tend to work in series, creating as many pieces as possible, and releasing them on my website as a collection. Every time I launch a new sale my art sells out within hours. Having a website that truly reflects the beauty of my art was non-negotiable. I’m absolutely thrilled with my website.
See Monika Kralicek live
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